Marcelino Baptista Wins the Mixologist’s Mark Showcase with the “C24” Cocktail

The results are in, and Marcelino Baptista of Lisbon, Portugal has been named the winner of the Mixologist’s Mark Showcase with his standout cocktail, “C24.” Baptista, who is affiliated with Pensão Amor in Lisbon, earned 35% of the total vote, securing first place in the international competition.

The showcase brought together creative entries from talented mixologists, but Baptista’s cocktail stood out for its striking presentation, thoughtful concept, and refined technique.

 
 

The Winning Cocktail: C24

Baptista’s C24 is built around contrast, combining a crystal-clear cocktail with a vibrant foam topping. The drink begins with a clarified base of cachaça, passionfruit cordial, and fresh lime juice, clarified using fresh coconut cream to create a bright, silky, and transparent foundation.

The cocktail is finished with a purple sweet potato foam, prepared in an iSi siphon with vanilla syrup and stabilizers. The foam provides natural sweetness and texture while creating a bold visual contrast against the clear cocktail beneath it.

Served in a chilled coupe and intentionally presented without garnish, the layered colors and textures become the centerpiece of the drink’s presentation.


A Cocktail with Meaning

Beyond its technical elements, C24 was designed around the idea of duality. The bright, citric clarity of the cocktail represents life’s challenges, while the soft purple foam symbolizes warmth and resilience rising above them.

Baptista drew inspiration from a fellow student during a mixology course who embodied that balance of strength and kindness, shaping the concept behind the drink.

 
 

A Well-Deserved Victory

With its combination of technique, visual impact, and storytelling, C24 captured the imagination of voters and earned Marcelino Baptista the title of Mixologist’s Mark Showcase Champion.

Congratulations to Marcelino Baptista on his winning creation, and to Anthony Sgroi, whose Black Diamond Cocktail secured a strong second-place finish with 15% of the vote.

 

The Passport to Flavor Showcase

Exploring the World Through the Language of Mixology

The Passport to Flavor Showcase celebrates global creativity expressed through the craft of mixology. This showcase invites participants to translate regional cultures and traditions from around the world into thoughtfully designed cocktails that tell a story through flavor technique and ingredient choice.

At its core Passport to Flavor honors cultural appreciation innovation and the ability to transform travel heritage and inspiration into unforgettable taste experiences.

 
 

A Celebration of Global Influence

Mixology has always been shaped by movement history and exchange. The Passport to Flavor Showcase recognizes this reality by encouraging cocktails inspired by places people and traditions that leave a lasting impression.

Participants are invited to explore

  • Regional flavor profiles and traditional ingredients

  • Cultural techniques and historical influences

  • Personal travel experiences or ancestral heritage

  • Authentic storytelling expressed through balance and structure

This showcase is not about imitation. It is about interpretation guided by respect curiosity and understanding.


Honoring Appreciation and Innovation

Passport to Flavor celebrates the intersection of appreciation and innovation. Participants are encouraged to push creative boundaries while maintaining respect for the cultures and traditions that inspire their work.

This showcase highlights mixologists who

  • Use global inspiration responsibly and thoughtfully

  • Blend tradition with modern technique

  • Demonstrate curiosity and cultural awareness

  • Elevate storytelling through disciplined execution

It is a recognition of mixology as a universal language capable of connecting people through taste.


Showcase Timeline

  • Submission Period
    March 1 to April 15

  • Voting Period
    April 16 to April 30

  • Winner Announced
    May 5

This timeline allows participants to fully develop concepts that reflect both research and personal creativity while giving the community time to engage with each submission.

Voting Is Now Open for the Mixologist’s Mark Showcase

The moment has arrived.

After weeks of preparation, creativity, precision, and bold innovation behind the bar, the Mixologist’s Mark Showcase officially enters its most exciting phase: public voting is now open.

This is where technique meets recognition. Where presentation meets philosophy. Where your voice helps define what excellence in modern mixology truly looks like.

What Is the Mixologist’s Mark Showcase?

The Mixologist’s Mark Showcase was created to celebrate the artistry, technical mastery, and creative identity of today’s mixologists. It is not simply about crafting a delicious cocktail. It is about telling a story through balance, structure, aroma, texture, and presentation.

Each entry represents:

• A distinct creative philosophy
• Intentional ingredient selection
• Advanced technique and execution
• A signature expression of the maker’s style


The Future Is Being Poured

The Mixologist’s Mark Showcase is about legacy in the making. It honors those who do not merely follow trends, but who shape them. Those who understand that every element in a glass carries intention.

Voting is now live for a limited time. Make your mark. Support innovation. Celebrate craft.

Empire Mixology & UMix Announce New Affiliate Program

Earn Commission by Sharing Industry-Leading Mixology Education

Empire Mixology and UMixology are proud to announce the launch of the Empire Mixology / UMix Affiliate Program, a new opportunity for educators, creators, and industry professionals to earn commissions by promoting high-quality mixology education.

The program is designed for individuals who already believe in structured learning, professional standards, and the long-term value of education within the hospitality and beverage industries.

 
 

What Is the Empire Mixology / UMix Affiliate Program?

The affiliate program allows approved partners to earn a 15% commission on qualifying referrals by promoting Empire Mixology and UMix certification programs.

Affiliates can share courses, certifications, and educational resources with their audience while earning recurring revenue from successful enrollments.

This program is built for:

  • Industry educators and trainers

  • Hospitality professionals and bartenders

  • Content creators in food, beverage, and hospitality

  • Bloggers, influencers, and community leaders

  • Professionals passionate about raising standards in mixology


Commission Structure

  • Commission rate: 15%

  • Payout model: Commission-based on completed enrollments

  • No cap on earnings: Scale based on reach and engagement

Affiliates are rewarded for quality referrals, not volume alone, aligning incentives with long-term value and educational integrity.

Eligibility Requirements

To apply for the Empire Mixology / UMix Affiliate Program, applicants must meet the following criteria:

  • Have an active account on UMixology.com

  • Complete the affiliate application via EmpireMixology.com

  • Align with the values of professional education and responsible promotion

Having an existing audience, platform, or community is strongly encouraged, but the program prioritizes credibility and alignment over follower count alone.


Why Partner With Empire Mixology and UMix?

Empire Mixology and UMix are built on the belief that education should elevate the craft, not dilute it. Affiliates benefit from promoting:

  • Structured, professional certification programs

  • Industry-respected educational content

  • A growing global learning community

  • A brand focused on long-term credibility, not trends

This program is ideal for those who want to monetize their platform while maintaining authenticity and trust with their audience.

Announcing the Empire Mixology Annual Awards & Showcases

Showcases, Contests, and the Pursuit of Excellence in Modern Mixology

Empire Mixology is proud to announce the launch of the Empire Mixology Annual Awards, a year-long celebration of creativity, discipline, and professional excellence across the global mixology community.

Designed to recognize both emerging and established talent, the Annual Awards bring together open nominations, themed showcases, and skill-based contests that reflect the evolving standards of modern mixology.

A Year-Round Awards Program Built on Merit

The Empire Mixology Annual Awards are designed to operate in contrast to traditional, closed-door recognition programs. Nominations remain open throughout most of the year, providing professionals the flexibility to submit work when it best reflects their standards, development, and creative intent.

Each annual nomination cycle concludes on October 1st, ensuring ample time for thoughtful submission rather than rushed entries.

By remaining open nearly year-round, the program recognizes excellence as an ongoing practice, not a single moment. This approach allows the awards to reflect sustained quality, intentional execution, and meaningful contributions to the craft of mixology.

 
 

What Are the Empire Mixology Showcases?

At the heart of the Annual Awards are a rotating series of Showcases and Contests, each focused on a specific theme, technique, or creative philosophy.

Showcases are designed to:

  • Encourage intentional cocktail design

  • Highlight technical understanding, not trends alone

  • Create a professional platform for creativity grounded in theory

  • Give participants a clear, focused brief rather than vague criteria

Each showcase runs independently while feeding into the broader Annual Awards ecosystem.


Current Showcase: The Mixologist’s Mark

The current active showcase, The Mixologist’s Mark, challenges participants to answer a fundamental question:

What makes your work unmistakably yours? This showcase is not about imitation or nostalgia. It is about:

  • Defining personal style

  • Demonstrating technical restraint and intention

  • Expressing identity through structure, balance, and concept

  • Creating a cocktail that carries a recognizable signature

Participants are encouraged to submit cocktails that reflect clarity of vision, technical discipline, and authentic creative voice.

The Mixologist’s Mark is open now and serves as a cornerstone showcase within this year’s awards cycle.

 
 

Key Dates at a Glance

  • Annual nominations: Open until October 1.

  • Current showcase: The Mixologist’s Mark

  • Additional showcases: Announced throughout the year


Looking Ahead

The Empire Mixology Annual Awards represent more than recognition. They are a statement about where the craft is headed and what it values.

As new showcases are introduced and submissions grow, this program will continue to evolve alongside the professionals it serves.

Nominations are open.
The showcase is live.
And the mark you leave is entirely your own.

Introducing The Empire Society: A New Era of Mixology Begins

Empire Mixology proudly announces the launch of The Empire Society, an exclusive members-only platform designed for cocktail professionals, certified alumni, and passionate enthusiasts. This is more than a membership, it is a community for continuous education, expert-level tools, and direct engagement with the evolving world of mixology. The Society is live now, with full features rolling out by November 1.

The Empire Society also introduces a dynamic new tradition: monthly cocktail competitions and a structured awards program that recognizes creativity, technique, and innovation within the mixology field.


What Is The Empire Society?

The Empire Society is the official private membership community of Empire Mixology and UMixology.com. It was created to support learners beyond certification, offering curated tools, advanced content, and a supportive network of like-minded individuals. Whether you are a certified expert, a current student, or a working bartender seeking inspiration, The Empire Society is your next step.


Membership Benefits

While early members can join now, full platform features will be available by November 1. Here's what to expect:

  • Exclusive Tools and Downloads
    Members gain access to a professional library of downloadable bar tools, recipe templates, tasting worksheets, and service planning resources. All materials are custom-branded and updated regularly.

  • Advanced Educational Content
    Explore in-depth articles, seasonal mixology guides, and specialty resources not available in standard courses. Perfect for refining theory and expanding your skill set.

  • First Access to Certifications and Courses
    Members receive early enrollment opportunities and special pricing on new programs. Be the first to explore new certifications as they launch.

  • Monthly Competitions and Cocktail Challenges
    Each month, The Empire Society hosts themed mixology competitions. Members are invited to submit original cocktails based on specific prompts. Winners receive digital badges, featured recognition, and exclusive prize packages.

  • The Empire Awards Program
    Members earn points and progress toward official recognition titles such as Top Innovator, Seasonal Standout, and Master of Technique. Awards are based on course participation, competition performance, and community engagement.

  • Private Member Community
    Join an engaged network of certified professionals, bar program leaders, and cocktail creators. Exchange knowledge, share ideas, and connect with others who are equally dedicated to the craft.


Who Should Join

  • Everyone is welcome.
    Whether you are just starting your journey or have years of experience behind the bar, The Empire Society is designed for anyone serious about mixology.

  • Empire Rated Certified Mixologists: individuals who have completed the first three certification tiers at UMixology.com receive free lifetime access to The Empire Society as part of their credentialed status.

For all other members, the Society is available for just $5 per month, offering exceptional value for the tools, recognition, and education provided.


Join Today at www.EmpireMixology.com

The Empire Society is now live. For only five dollars a month, you can access a world of professional resources, monthly competitions, educational tools, and a network of driven individuals who share your passion for mixology.

Visit The Empire Society to sign up and become part of the next chapter in cocktail education and culture.

Empire Mixology Launches Expert Cognac & Brandy and Sparkling Wine & Champagne Certifications

Empire Mixology is proud to announce the release of its ninth and tenth expert-level certification programs: the Expert Cognac & Brandy Certification and the Expert Sparkling Wine & Champagne Certification. These two distinct, in-depth courses are now available exclusively through UMixology.com, further expanding the Empire Mixology curriculum for serious spirits and wine professionals.

With this milestone, Empire Mixology now offers ten expert certifications, each designed to provide a deep dive into a specific category of spirits, wine, or advanced mixology.

 
 

Expert Cognac & Brandy Certification: Old World Elegance, Modern Expertise

This program explores the rich world of aged grape distillates, from the chalky soils of Cognac to the high-altitude vineyards of South America. Students will gain a comprehensive understanding of:

  • The history and classification of Cognac, Armagnac, and global brandies

  • Grape varietals and their role in distillate character

  • Regional regulations and geographic indications

  • Distillation methods, aging techniques, and blending philosophies

  • The influence of terroir and barrel maturation

  • Cultural significance and modern market trends

This certification is essential for anyone seeking to speak fluently about brandy-based spirits, whether in the tasting room, behind the bar, or in the classroom.

Expert Sparkling Wine & Champagne Certification: Precision in Every Bubble

Champagne may be the world’s most iconic sparkling wine, but it’s only the beginning. This program explores the breadth of traditional and modern sparkling wine production from across the globe, including:

  • The méthode traditionnelle, tank method, ancestral method, and hybrid techniques

  • Key regions including Champagne, Franciacorta, Cava, Sekt, California, and beyond

  • The science of bubbles: pressure, bottle fermentation, and disgorgement

  • Grape varieties and their role in texture and flavor

  • Global classification systems and labeling terminology

  • The evolution of sparkling wine culture and celebratory symbolism

Perfect for sommeliers, educators, wine professionals, or curious enthusiasts, this course delivers a refined understanding of one of the most technical and expressive wine styles in the world.

What This Milestone Means

With the release of these two new certifications, Empire Mixology’s Expert Track now includes the following ten disciplines:

  1. Whiskey

  2. Gin

  3. Tequila & Mezcal

  4. Vodka

  5. Rum

  6. Wine

  7. Beer

  8. Liqueurs

  9. Cognac & Brandy

  10. Sparkling Wine & Champagne

Each program consists of fully online modules, designed to build expert-level theoretical understanding. Learners can complete them on their own schedule and receive digital certification upon passing.

Now Accepting Enrollment

Enrollment for both new expert certifications is open now at UMixology.com. Whether you're a bartender, sommelier, hospitality professional, or dedicated enthusiast, these programs are built to deepen your expertise and elevate your career.


Join The Empire Society to gain access to exclusive resources, tasting templates, service tools, and professional downloads that complement your certification journey.

Bartending in Tourist Towns: Cape Cod’s Seasonal Shifts

Cape Cod is known for its windswept beaches, quaint harbors, and iconic summer vibes, but for bartenders, it’s more than just a picturesque destination. It’s a seasonal battleground of shifting menus, changing clientele, and the unique challenge of crafting memorable cocktails for a crowd that disappears when the leaves fall.

For cocktail enthusiasts, understanding how the rhythm of a coastal town like Cape Cod influences bartending can offer deeper insight into the craft, and maybe even inspire your next travel itinerary.

The High Season: Sun, Speed, and Signature Drinks

From Memorial Day to Labor Day, Cape Cod becomes a magnet for tourists. Restaurants and bars stretch their hours, local populations swell, and the demand for drinks skyrockets. Bartenders work at full tilt, sometimes mixing hundreds of cocktails a night.

What Sells in Summer?

  • Refreshing and fast: Think vodka lemonades, Cape Codders, mojitos, and spritzes.

  • Local twists: Drinks featuring cranberry juice, Massachusetts-made spirits, and fresh herbs thrive.

  • Frozen cocktails: Blenders run non-stop, churning out frozen daiquiris, piña coladas, and slushie-style specials.

  • Crush culture: Borrowed from Maryland, the “crush” has caught on — fresh-squeezed juice cocktails served over crushed ice, ideal for beach bars.

In summer, the name of the game is speed without sacrificing style. Bartenders rely heavily on batching, pre-garnishing, and well-organized stations to keep up with the demand.

Off-Season: Slowing Down, Leveling Up

Come late September, the crowds begin to thin, and Cape Cod gradually transitions into a quieter, locals-focused environment. For bartenders, this means more time to engage, experiment, and get creative with their craft.

What Changes?

  • More complex cocktails: With less pressure to move quickly, bartenders can introduce spirit-forward drinks and stirred classics like Old Fashioneds or Boulevardiers.

  • Seasonal ingredients: Apple cider, maple syrup, clove, and nutmeg become staples in fall menus.

  • Education-focused service: Locals are often more interested in what they’re drinking and why. Bartenders can explain house infusions, rare spirits, or cocktail history in a way that’s not always possible during peak season.

In the off-season, bartenders have a chance to refine their technique, test new recipes, and connect with their core community.

Working in a Tourist Town: What Bartenders Need to Know

Cape Cod is a prime example of a location where seasonality defines the job. Here are a few lessons that apply to any cocktail professional working in a vacation destination:

  • Adaptability is key: Summer bartending is about stamina and speed. Off-season is about creativity and customer connection.

  • Prep smarter, not harder: Batching cocktails and pre-cutting garnishes can save hours when the bar is packed.

  • Design your menu by the month: Successful bars evolve their offerings with the calendar. Summer = citrus and speed. Fall = depth and spice.

  • Inventory management is critical: Ordering and stocking must reflect the surge of summer and the slowdown of fall.

  • Build relationships: Locals often become your most loyal supporters. They’re the ones who keep the bar alive when the tourists are gone.

A Bartender’s Travel Tip: Learn by the Coastline

If you’re a mixologist on the move, consider spending a summer season in Cape Cod, or simply visiting to observe how the region’s bars adjust to seasonal shifts. The lessons you’ll take away go far beyond drink recipes. You’ll see firsthand how setting, audience, and time of year all shape what’s in the glass.

And if you’re just stopping by for a drink? Ask your bartender what they’re excited about now that the tourists are gone. You might get something special that never makes the summer menu.


Ready to master your mixology game before you travel?
Explore expert-level certifications and cocktail resources at UMixology.com or become a member of The Empire Society for exclusive access to recipes, travel tips, and mixology guides.